1 |
Public Relations
Crucial to ANY competitive salon business is an excellent public relations/marketing
agent. |
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2 |
Internet
The web has become a vital marketing tool so seek out a professional
web designer and hosting service to create, maintain and update your
website. |
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3 |
Salon Service
To provide impeccable service to your clients, consider forming a
"Salon Coordinating/Management Team". |
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4 |
Salon Products
Invest in top-of-the-line colors, waves, and retail products from
companies that offer education and customer support. |
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5 |
Educational Programs
Keep your hairstylists up to date with the latest trends through regular
training. |
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6 |
Apprenticeship Programs
Develop an apprenticeship program that allows your business to expand
with in-house staff who understand your salon's expectations and procedures.
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7 |
Salon Housekeeping
Present the best possible face to the public by keeping your salon
neat, clean and organized. |
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8 |
Parking
Provide parking that's easily accessible to all. |
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9 |
Local Connections
Network to build connections with beauty editors of local publications
to help keep you aware of community events and potential promotional
opportunities. |
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10 |
Charity Support
Support your favorite causes; it benefits the charity, makes you feel
great, and helps your business to shine. |
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